About us

TAD is a new-age denim studio for the generation that wants everything—style, comfort, and value in one. We turn runway-right ideas into pieces you can wear every day, without the heavy price tag. Our fabrics are breathable and keep their shape, and our cuts are built for confidence from day to night.

We obsess over the details: clean lines, reinforced seams, durable hardware, colorfast washes, and easy care that fits real life. Prices stay honest because we design smart and keep things simple—so you get more from every piece.

Whether you’re dressing for the office, campus, or evening plans, TAD makes it easy to look put-together in seconds. We’re here to build a wardrobe of modern essentials you reach for again and again—versatile, comfortable, and always affordable.